This notice describes the personal data we collect, how it’s used and shared, and your choices regarding this data.

This notice describes how gogo and its affiliates collect and use personal data. This notice applies to all users of our app, features, or other services anywhere in the world. This notice specifically applies to gogo drivers who provide delivery to customers individually or through partner delivery  companies

This notice also governs gogo’s other collections of personal data in connection with its services.

A. Data controller and transfer

Gogo Technologies. is the data controller for the personal data collected in connection with use of gogo’s services everywhere .

B. The data we collect

Gogo collects personal data: 

  • provided by drivers to gogo, such as during account creation
  • created during use of our services, such as location, app usage, and device data
  • from other sources, such as other users or account owners, business partners, vendors, insurance and financial solution providers, and governmental authorities

The following personal data is collected by or on behalf of gogo:

1. Data provided by users. This includes:

  • User profile: We collect data when users create or update their gogo accounts. This may include their name, phone number, login name and password, driver’s license and other government identification documents (which may indicate document numbers as well as birth date, gender, and photo). This also includes vehicle or insurance information of drivers and delivery persons, emergency contact information, user settings, and evidence of health or fitness to provide services using gogo app.

    This also includes gender and/or occupation (when required for certain gogo services or programs).
    We may use the photos submitted by drivers to verify their identities.

  • Background check and identity verification: In order to verify drivers’ and delivery persons’ eligibility to provide services through the gogo app, we may collect information such as driver history or criminal record (where permitted by law), license status, known aliases and prior addresses, and right to work. This information may be collected by an authorized vendor on gogo’s behalf.

    We may also verify the identities of drivers, or of delivery recipients who request alcohol delivery, including by collecting photographs of their government-issued identification.

2. Data created during use of our services. This includes: 

  • Location data (driver and delivery person): We collect drivers’ and delivery persons’ precise or approximate location data, including to enable clients and deliveries, to enable delivery tracking and safety features, to prevent and detect fraud, and to satisfy legal requirements. gogo collects this data when the gogo app is running in the foreground (app open and on-screen) or background (app open but not on-screen) of their mobile device.
  • Usage data: We collect data about how users interact with our services. This includes data such as access dates and times, app features or pages viewed, app crashes and other system activity, and type of browser. We may also collect data regarding the third-party sites or services used before interacting with our services, which we use for marketing.
  • Device data: We may collect data about the devices used to access our services, including the hardware models, device IP address or other unique device identifiers, operating systems and versions, software, preferred languages, advertising identifiers, device motion data, and mobile network data.

C. How we use personal data

gogo uses personal data to enable reliable and convenient delivery, and other products and services. We also use such data:

  • to enhance the safety and security of our users and services
  • for customer support  
  • for research and development  
  • to enable communications between drivers and operation managers 
  • to send marketing and non-marketing communications to users
  • in connection with legal proceedings

gogo does not sell or share user personal data with third parties for their direct marketing, except with users’ consent.

We use personal data we collect:

1. To provide our services. gogo uses data to provide, personalize, maintain, and improve our services.

This includes using data to:

  • create/update accounts
  • enable delivery services (such as using location data to facilitate a pick up or delivery), features that involve data sharing (such as fare splitting, ETA sharing, and ratings.
  • track and share the progress of deliveries

2. Customer support. gogo uses the information we collect to provide customer support, including to investigate and address user concerns and to monitor and improve our customer support responses and processes.

gogo performs the above activities on the grounds that they are necessary to fulfill our obligations to users under our Terms of Use or other agreements with users.

3. Research and development. We may use personal data for testing, research, analysis, product development, and machine learning to improve the user experience. This helps us make our services more convenient and easy-to-use, enhance the safety and security of our services, and develop new services and features.

4. Marketing. gogo may use personal data to market our services to our users. This includes sending users communications about gogo services, features, promotions, sweepstakes, studies, surveys, news, updates, and events. We may do so through various methods, including email, text messages, push notifications, in app communications and ads, and ads on third party platforms.

5. Non-marketing communications. gogo may use personal data to generate and provide users with receipts; inform them of changes to our terms, services, or policies; or send other communications that aren’t for the purpose of marketing the services or products of gogo or its partners.

D. Data sharing and disclosure

gogo may share personal data:

1. With other users

This includes sharing:

  • delivery recipients’ first name, delivery address, and order information with their delivery person and restaurant or merchant. We may also share ratings and feedback, or other information to the extent required by law, with the restaurant partner and delivery person.
  • for drivers and delivery persons, we may share data with the delivery recipient(s) and restaurants or merchants, including name and photo; vehicle make, model, color, license plate, and vehicle photo; location (before and during trip); average rating provided by users; total number of trips; period of time since they signed up to be a driver or delivery person; and route map. We also include other information on those receipts if required by law.

2. With the gogo account owner

If a user places an order using an account owned by another party, we may share their order information, including location data, with the owner of that account. This occurs, for example, when:

  • a driver or delivery person uses an account owned by or associated with an gogo partner delivery company or restaurant

3. With gogo service providers and business partners

gogo provides personal data to vendors, consultants, marketing partners, research firms, and other service providers or business partners. These include:

  • background check and identity verification providers
  • cloud storage providers
  • Google, in connection with the use of Google Maps in gogo’s apps (see Google’s privacy policy for information on their collection and use of data)
  • social media companies, including Facebook and TikTok, in connection with gogo’s use of their tools in gogo’s app and websites (see Facebook’s and TikTok’s privacy policies for information on their collection and use of data)
  • Marketing partners and marketing platform providers, including social media advertising services, advertising networks, third-party data providers, and other service providers to reach or better understand our users and measure advertising effectiveness
  • research partners, including those performing surveys or research projects in partnership with gogo or on gogo’s behalf
  • vendors that assist gogo to enhance the safety and security of its apps
  • consultants, lawyers, accountants, and other professional service providers
  • insurance and financing partners
  • restaurants, grocery stores and other merchants from whom delivery recipients place orders, as well as partners and/or their point of sale providers, including for order fulfillment, delivery, communications and marketing purposes  
  • third-party vehicle suppliers, including fleet and rental partners

4. For legal reasons or in the event of a dispute

5. With consent

gogo may share a user’s personal data other than as described in this notice if we notify the user and they consent to the sharing.

E. Data retention and deletion

gogo retains user data for as long as necessary for the purposes described above.

Users may request deletion of their accounts at any time. gogo may retain user data after a deletion request due to legal or regulatory requirements or for reasons stated in this policy.